Want to Know How to Schedule Great Content Consistently?
Have you ever wondered why its so hard to stay consistent with scheduling your content?
If you would rather listen than read then push play below to hear Want to Know how to Schedule Great Content Consistently
Understanding that we all have those ups and downs of life and business, when we start something new and it’s all exciting we go at it hard. Then the excitement wears off and we do less and less until it peters out.
Taking the time to schedule our content doesn’t seem as important anymore, let’s do it on the fly. Eventually there is always something more urgent we need to attend to and our scheduling ceases.
We do know that sharing our content with our audience is important, just as important as our services or products but for some reason the process of regularly and consistently sharing can feel overwhelming and just plain hard.
Like all things we learn, they are always difficult until they are not.
These days we are all familiar with social media ( even if we don’t want to be ) blogs and other online promotions of people’s businesses without an online presence it’s becoming more difficult to be seen. Especially with the experiences of Covid-19 and lockdown more and more businesses were pivoting to have an online presence.
Now you may be thinking these companies have whole teams of people creating their content and scheduling it for them,
I have just me.
Now that may be true, but there are also solopreneurs out there who are doing it for themselves.
The difference is they have a plan to follow, a process that works for them and their unique business.
They know who their audience is, what they want to say to them. They also know where their audience hangs out and meets them where they are at right now.
The first step for you can be to figure these things out.
And then see how it fits into your business plan for the week or month.
The last thing you want to do is start with a huge bang, scheduling content 100x a day and then lose your momentum ( and as a result your audience )
Consistency is key,
Whether that be every day or every week. Finding a regular time to share your valuable information keeps your audience feeling safe, knowing that you will be there for them.
Kind of like you can rely on the teacher to be in the classroom every day when the school bell rings!
People know, like and trust people who keep turning up.
Once you have figured out your times it is only a matter of putting that time into your calendar and sticking to it.
Now, I know what you will be thinking,
“That's great, I have the schedule, but how do I know what to schedule when, and where?”
These are absolutely valid questions!
The answers can be found in having your own content strategy.
This can really help you gain confidence and clarity.
You can be confident knowing that whatever topic you choose to share with your audience that day or week or even month is clear and valuable for your audience.
When you are confident your audience becomes confident in you.
They are more likely to relate to you and your business. When they relate to you, they are more likely to buy from you.
Content scheduling doesn't have to be hard.
With a well-thought-out plan of action or content strategy allows you to stay consistent and deliver a clear and confident message to your audience.
An audience that begins to know, like and trust you because you show up regularly for them.
Need some help with your content strategy and well-thought-out plan of action?
Contact me here and we can have a chat.
